When 50 Cent announced that part of the proceeds from his new energy drink would be used to
help fight hunger in Africa, some questioned whether his motives were genuine. But the rapper
says he’s making a difference, and since a visit to the continent earlier this month, he’s a changed man. “It enlightened me in different ways,” 50 Cent said.
“To actually see people under the circumstances that I saw was a totally different experience. I
don’t think you can prepare yourself for that, no matter how many times you’ve seen the images.”
The rapper-turned-humanitarian flew to Kenya and Somalia with World Food Programme earlier
this month to witness the effects of hunger first-hand.
He has a goal to provide one billion meals to hungry children over the next five years. Every purchase of Street King, an energy drink the rapper promotes and launched last year, will provide a meal for a person in need through the United Nations’ programme.
So far, the rapper says he’s provided more than 3.5 million meals. 50 Cent said he was touched by the children he visited in Nairobi, Kenya. He said the children were oblivious to their situation, and showed the same optimistic energy you would see from American kids on the playground.